Marketing your business is necessary. If you have a business but you haven’t promoted it yet, do you think anyone will know about it? The answer is no. In earlier days, there were few options to promote your business. These included word-of-mouth publicity, displays and signs, brochures, and advertising. All these required a dedicated person as these all things were possible if the person is physically available on the field.
This picture has completely changed now. Today, you won’t have a business person distributing brochures or doing word-of-mouth publicity without digital marketing. There are plenty of platforms where you can promote your business through ads, posts, banners, and videos.
You just need to have the basic designing skills, a good grip on content, and the knowledge of ads including Google Adwords. You can design everything by using several free online tools that don’t require coding or programming skills.
The Internet has made business promotion as simple as ABC. You need only to create business pages on social media platforms such as Facebook, Instagram, and LinkedIn. Then keep posting about your business in the form of ads, informative posts, banners, product highlights, product videos, and how-to videos.
Because you are an owner of a marketing agency, you might have a good client base too. But it is important to stand unique in the market so you can lead the competition. You do the marketing for all types of businesses. Maybe some of you might also be offering web development services too.
Being a marketing agency, clients might be banging your head continuously to get the results. Well, they are right on their part as they don’t know the technicalities involved in the marketing of a business. But sometimes what happens is that your client’s website isn’t available to the visitors or there is an error page being displayed when their visitors browse the website.
This is the point where it’s the fault of the web hosting provider. You need to convince your clients to change the web host or ask them to transfer their website to a good web hosting provider.
Here, you aren’t going to benefit by recommending a good web host or the web host isn’t going to appreciate you for recommending them. So, why not you start offering web hosting services to your clients? Believe me, there are various benefits of offering web hosting services to your clients as a marketing agency.
Now let’s look at the reasons why marketing agencies should provide hosting services to their clients.
1. Earn Extra
By selling web hosting services along with marketing services, you can earn extra. Once the client comes to you for marketing his business, you can suggest to him your web hosting service. He will surely trust you because you will be hosting and marketing his business too. You can sell the hosting services at your own price. This will surely help you to add extra to your income.
2. Improve Trust
Once a few clients buy hosting from you along with the marketing services, they will start trusting you. They will also refer your web hosting services to others. You will be offering a one-stop solution for hosting and marketing a business. This will boost trust among your visitors.
3. Build Your Hosting Brand
You can easily build your brand as a web hosting provider as you will be selling web hosting services with your brand name. This is possible with a white-label reseller hosting plan. This type of hosting doesn’t display the name of your hosting provider on any of the features of web hosting you sell.
4. No Maintenance Hassle
All the server-related tasks will be managed by your hosting provider. You will get technical support for your clients from your web host. There is no need to waste your time on resolving the issues of your clients. Also, the support offered by your web host will be 24/7.
5. Lower Cost and Expenses
You don’t need to invest a lot in building your web hosting brand. This is because the reseller hosting plans come at a price of a pizza, which is quite affordable. Also, you don’t need to invest in infrastructure or server management, or hardware as all this is handled by the web hosting provider.
The Verdict
Hope that these five reasons will help you learn the importance of offering a web hosting service along with a marketing service. If you are really looking to expand your services and don’t want to invest much but earn extra, offering web hosting services along with the marketing service is an ideal option for you.
