Church SEO

Why Header Tags Are Important for Church SEO

Headers on web pages do not just make the content easier to read; SEO header tags also are vital for the best SEO for your church. Below is more information about these header tags.

Note that a web page can have several headings. A title tag gives the name of the page and is shown in search engine results. As you can guess, the title of a page is incredibly important both for humans looking for things and search engine bots. 

The H1 tag is usually thought of as the most vital on your page. That is because it is basically the title of the page and what is in the title tag. The H1 tag is a vital factor in church SEO because it is checked by search engine bots regularly to understand what the page is about.

It’s often the most visible content on a page for the human looking at it. To make sure your content is as SEO-friendly as it can be, make sure that your H1 tags describe exactly what the content of the page is. Specifics matter.

For example, if your site is about real estate investing, it’s not good enough to have H1 tags that simply talk about buying real estate. After all, people buy real estate for many reasons. Investing is just one of them.

If you have content about buying your first investment property. The H1 tag on the page might be How to Purchase Your First Investment Property With $1,000 in the Bank. As you can see, there is no way Google or anyone won’t understand what that page is discussing. Just make sure that the content on the page matches what is in the tag!

The H2 tag also is important because it is like the title of chapters in a book. Using our sample above, some H2 tags on the page could be Where to Look for Investment Properties, Where to Borrow Money for an Investment Property, How to Estimate Repairs on Your First Investment Property.

Again, Google and anyone seeing the page will know exactly what every “chapter” in that “book” is about. Websites that do these things will tend to get the best ranks.

Now that you understand more about header tags, you should be able to use them more effectively on your church site pages.

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Author

Usman Raza

Usman Raza is a CEO and the co-founder of Faith-Based Advertising Company and a content marketing specialist at Christian Marketing Experts UK, Church Marketing Agency, and Mentors For SEO. He is devoted to helping small businesses bridge success gaps by providing in-depth, actionable advice on digital marketing, SEO, and small business growth. Follow him on Twitter @usmanintrotech.